Introducting a new Spaghetti Sause
Your Topic: Spaghetti sauce Conduct a study of its consumer target market to include demographics, geographics, and psychographics. Be sure to take into account the target market of competing products, finding a niche for yours. Identify your points of difference and positioning strategy. Analyze relevant category trends. Analyze consumer trends. Perform an environmental analysis including […]
Marketing Spaghetti Sauce
Your Topic: Spaghetti sauce Using the new product you identified in Step Two: Identify the price point you will sell your product at, including the pricing strategy and objectives. Identify the marketing activities you will use to advertise your product (minimum of 5; combination of both offline and online marketing activities). Develop a one-year calendar […]